Writing – Luhho – edition 60
Download Edition 60 In this edition I wrote several pieces for a special about high-end watches displaying several brands such as De Bethune and Urwerk (pag 41, 42 and others). Go back to Writing Portfolio
Eduardo Guillen
Writing – Tiempo
Download Tiempo magazine In this issue, I wrote several different pieces about high-end watches, particularly about IWC Schaffhausen, Parmigiani Fleurier, and Cartier among other brands (Pages 20, 25, 30, and others). Go back to Writing Portfolio
Writing – Edition 59
Download edition 59 In this issue I wrote several pieces about diverse luxury items like cars (McLaren, Bentley), yatchs (Arcadia, Tankoa, Royal Huisman), among many others. (Pages 17, 19, 20, 21, and others). Go back to Writing Portfolio
Writing – Luhho – edition 58
Download Edition 58 In this edition I wrote articles about Cayenne expedition from Porsche. Also pieces about Ferrari, Pirelli, Aston Martin and more (pag. 28, 30, 38, and others). Go back to Writing Portfolio
Writing – Edition 57
Download Edition 57 Tankoa, Ferrari, and Princess are some of the brands I wrote for in this issue from Luhho (Page 24, 26, 28, and others). Go back to Writing Portfolio
3,2,1 How to Start your own company (Part 2)
Structure, Legal and Accounting company matters. The structure of your company is one of the cornhttps://eduardoguillenmk.com/services/erstones of starting your company. You must choose what form of business you want to establish so you have a clear view of which taxes you must pay. Now, there are several forms of creating a company, but for the specific purpose … Read more
3,2,1 How to start your own company (Part 1)
So, you want to create your own business? Stop working for someone else? Take the Bull by the horns? Well, you are in the right place. Here I provide you with a guide (Part 1 of 3) on how to create and develop your own company. First, let’s start with planning. Planning Everything has a beginning. … Read more
IFC 2018
This graphic is an invitation designed for the IFC Reception at PDAC 2018, in Canada. The design requested a quick-read map that helps the attendees to get to the Reception easily. Also, it should preserve a brief description, logos, and an image allusive to mining labor. Go back to Graphic Design Portfolio
Entrepreneur, free your mind
There is not much business literature on this subject, but I think this is one of the most important matters for an entrepreneur. Especially on the topics of creativity, flexibility, and communication. In other words, an entrepreneur does not fear the future, because he has learned to control anxiety while developing an objective driven mind. … Read more
Marketing Myopia. Always focus on your consumer, not you!
Marketing myopia is a term created by Theodore Levitt in 1960, economist and professor of the prestigious Harvard Business School. In particular, Levitt declares that many companies are focused on improving their products while completely forgetting about the real consumer needs. Furthermore, today many products and services are still falling into this category (syndrome) usually because they … Read more