Entrepreneur, free your mind
There is not much business literature on this subject, but I think this is one of the most important matters for an entrepreneur. Especially on
There is not much business literature on this subject, but I think this is one of the most important matters for an entrepreneur. Especially on
Marketing myopia is a term created by Theodore Levitt in 1960, economist and professor of the prestigious Harvard Business School. In particular, Levitt declares that many
Small and Middle companies always struggle to choose in which direction they must go to expand their businesses. Many times empowering is out of the